craig and david

From: David Shatt (david@bleedingedge.co.uk)
To: Craig Paul (craig@bleedingedge.co.uk)

Welcome back! Now focus...

Hi Craig,

Welcome back, how was your trip? Saw your photos on FB, Burma looks completely lush. Shame Laurence wasn't allowed into the country, but I guess at least he got to spend some time at the airport.

Anyway, I'm going to cut to the chase, we've got projects on the go left, right and centre, so I need to give you a quick 'blitz resumé' of where we are, we've got a lot to cover off by the end of the week:

Corus
We lost the job. I've taken the bullet on this one.

uFly2Go
'Barry Spence' is actually Kemal Yilmaz, the whole thing was an ill thought-out money laundering operation for a Turkish heroin gang. He did give me a number for a guy in Dalston who sells proper smashballs coke though.

Saniflo
This is a new job that came in while you were away, they want us to put together a branding strategy for the Russian market. Basically I need you to take the concept of hi-spec toilet discharge pumps and turn it into something Boris the oligarch will pump his shady petro-roubles into. No pun intended.

McDonald's iPhone App
This launched last Tuesday. We hit 800 downloads in the App Store before it was pulled by Apple for prohibited content, so we need to make a few tweaks and get it over to Kelvin by next week. We did have a team meeting about it yesterday, but we got a bit bogged down in detail, we spent three hours discussing whether we should change the colour of the burger sauce on the Big Macs from 'burnt sienna' to 'warm ochre'. We decided to leave it as it is in the end, but I'd appreciate your input if you've got a different angle on this.

BTW I'm not actually going to be in the office for the rest of the week, I'm flying over to the Cayman Islands with the boss to meet these guys about the tax thing. Apparently they're a right bunch of lads, so it could be quite a messy few days by all accounts! I'll be picking up my emails though, so let me know how you're getting on. See you on Monday,

Cheers,

David


Sent from my iPad

david shatt
creative director | bleeding edge creative
unit 6, grain house
wharf road
london n1 7gg

e | david@bleedingedge.co.uk
t | 0207 473 7922
@davidshatt55